The Standard

Field notes for founders, leaders and operators.

What we're learning about hiring, proof, and the work itself, written for the people who have to make the call, not the people who write about making it.

Navigating the TikTok Turbulence: A Business Guide to Diversifying Digital Engagement

The potential TikTok ban has businesses buzzing. With the U.S. House of Representatives pushing for a sale or ban of TikTok due to national security concerns, the digital marketing landscape is on the cusp of significant change. Does this mean you should abandon your business’s TikTok channel? Not so fast.

Dec 16, 2025 · 1 min read
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Maximizing Business Potential: The Power of Social Media Leads and Assistantly's Magic ✨

Dec 16, 2025 · 2 min read
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Navigating the Future: Leading your Business through an Ever-Changing Landscape

Hey there, small business owners and leaders! Let's talk about something that's on everyone's mind: how to steer your business through these crazy, ever-changing times. The world is moving fast, and keeping up can feel like a never-ending sprint. But guess what? With the right vision and a dash of agility, you can not only keep pace but set the trend. Ready to dive in?

Dec 16, 2025 · 2 min read
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Mastering Interviews: Identifying the Perfect Fit for Your Team

Dec 16, 2025 · 2 min read
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Master the 4 Rs: Crafting Job Descriptions That Attract the Right Talent

At Assistantly, we believe in empowering businesses with global talent, ensuring you can focus on what truly matters. One of the critical aspects of attracting top talent, and a way we ensure we are attracting top talent for our team of Unicorns is by crafting job descriptions that make it easy for candidates to self-select.

Dec 16, 2025 · 2 min read
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Key Benefits of Outsourcing Global Talent for Your Business

Discover the numerous benefits of hiring a virtual team member for your business. From increased productivity and cost savings to happier employees, outsourcing virtual assistants can be a game-changer. Contact Assistantly to connect with a skilled virtual assistant today.

Dec 16, 2025 · 3 min read
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Leveraging Zone of Genius with Assistantly Unicorns

A brief overview of what a Content Management System (CMS) is and its benefits.

Dec 16, 2025 · 1 min read
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How to Onboard Your Offshore Virtual Assistant: The Ultimate Guide

So, you’ve hired an offshore virtual assistant (VA). Congratulations! 🌟 You’ve officially joined the ranks of savvy business owners who know the secret to scaling isn’t doing it all yourself. But let’s be real: onboarding a VA isn’t as simple as tossing them your to-do list and hoping for the best. It’s about creating a partnership that saves you time, reduces stress, and makes you wonder how you ever survived without them. Don’t worry. We’ve got you. This guide is packed with tips, tricks, and a sprinkle of Assistantly magic to make your onboarding journey smooth, successful, and dare we say... fun. Ready to dive in? Let’s make some magic happen, unicorn style. 🦄

Dec 16, 2025 · 4 min read
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How Small Businesses Are Beating Big Budgets

The U.S. job market has shifted, and small business owners are feeling the squeeze. Hiring top-tier talent domestically comes at a steep cost, especially for critical administrative, operations, and marketing roles.

Dec 16, 2025 · 5 min read
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